Whilst the ‘love hormone’ oxytocin has been well documented to promote bonding and trust between people, a new study suggests that it may also play a role in the ‘in-group/out-group’ mentality that reaches it’s sharpest focus on the battle field. Researchers at the University of Amsterdam have found that volunteers given oxytocin nasal spray bonded [...]
A study published recently in the Journal of Theoretical Biology warned that women seeking committed males should avoid having sex on the first date. The reason? The rush of Oxytocin released into the female brain after sex can trick her into bonding too early with the man, before she has had a chance to weigh [...]
Oxytocin is appearing so often in the media of late, and getting everybody from scientists to entrepreneurs excited, is because of the power it might have to change both individuals and perhaps even society itself. An easily manufactured, in fact naturally produced, substance that has the potential to make anyone who comes into contact with [...]
